Join Dave Crusoe, Senior Director for Digital Youth Engagement of Boys & Girls Clubs of America (BGCA) to learn about how his organization is engineering a digital experience for visitors, to draw more members, more often, to its 4,200 online Clubhouses.
BCGA’s philosophy for visitor digital experience is drawn from museum exhibition engagement design and retail design and involves elements of play. A digital narrative is woven throughout the visit, though most interactions a youth will have are not specifically digital. In the first part of the session, Dave will present a theoretical visitor experience design. In the second, he will discuss the specific implementation of is idea. Emphasis will be made to make this session applicable to anyone who wishes to incorporate fun into a digital, instructional environment.
For information on Serious Play Conference, an annual gathering of thought leaders in the serious games industry, go to
Dave Crusoe is an education technology researcher, architect and producer. He loves to dream big and make big happen–especially by bringing together astute and eager teams. He is Senior Director – Youth Digital Engagement for Boys & Girls Clubs of America, a role that enables infinite imagination about how to construct youth digital visitor experience, provides focus on youth learning and life outcomes and requires engaging a curious set of resources. He holds two EdM degrees from the Harvard Graduate School of Education, enjoys writing, plays the banjo poorly, explores caves and writes children’s stories.