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John Shulman is an internationally known expert on negotiation, sales effectiveness, and game-based learning. With multiple degrees from Harvard University, John has worked with the United Nations, the Harvard Program on Negotiation Middle East peace project, and numerous governments. John has developed realistic simulations used by large organizations globally to upskill thousands of sales professionals, purchasing professionals, business leaders and managers. The realistic simulations developed by John generate data analytics that diagnose team and organizational strengths and gaps to be addressed. John is also an award-winning author and filmmaker.